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FAQ

What’s the difference between a lead and an opportunity? A lead is an unqualified prospect; it becomes an opportunity (a deal) once qualified and put into the pipeline. See Leads.

Where is the pipeline? On the Deals views. See VNCcrm.

Can I research a company? Yes — Competitive analysis on the company drawer. See Run a competitive analysis.

How does scoring work? See Lead scoring.

Applies to VNClagoon 2026.1 and later. Last reviewed on 13 October 2026.

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